If you had one wish for your children, what would it be?
I was recently asked this question by Pampers and Unicef as part of their 10th anniversary campaign of coming together for their one, unified wish – to eliminate maternal and newborn tetanus everywhere.
My wish for Oliver and Alexander is that they are healthy always, and have the courage to follow their dreams (I know that’s technically 2 wishes but health comes before everything).
I want my boys to live their lives to the full, to dream big as I do and to be an inspiration to others while truly experiencing what this wonderful world has to offer.
Following your dreams isn’t always easy, there can be struggles and challenges and a whole lot of hard work, but achieving your goals – whether personal or professional – is such a rewarding, happy experience.
And of course, like all parents, more than anything, I want my kids to be healthy and well in body and mind. I have been blessed with 2 fit and healthy children and long may that continue.
A healthy start in life is so important, which is why it’s an an honour to support Pampers and Unicef’s campaign celebrating the incredible work they have done over the past decade in the fight against maternal and newborn tetanus.
Emma Bunton has worked as an ambassador with Pampers and Unicef for 3 years
This disease is relatively unheard of here in the UK and much of the western world, but it affects tens of thousands of families in the poorest parts of the world as a result of unhygienic birthing practises. Sadly there is no real cure.
Through funding with their ‘one pack = one vaccine’ initiative, Pampers have eliminated maternal and newborn tetanus in 17 countries and it’s estimated that they have saved the lives over 500,000 babies.
An incredible achievement, but both Pampers and Unicef have used this 10 year anniversary to acknowledge that their work is not over yet and with the disease still claiming the lives of 49,000 newborns every year – which is equivalent to one baby’s life every 11 minutes – they are now working with bloggers to increase the number of vaccines that they donate.

Pampers and UNICEF ‘1 pack = 1 vaccine’ campaign to support the fight against Maternal & Newborn Tetanus.
Ankadinandriana, Madagascar. 25th July 2014. Picture by Jordi Matas

Pampers and UNICEF ‘1 pack = 1 vaccine’ campaign to support the fight against Maternal & Newborn Tetanus.
Ankadinandriana, Madagascar. 25th July 2014. Picture by Jordi Matas
So for every time someone reads this post, Pampers will donate the cost of 3 vaccines! So get sharing people.
And what’s more, they’ve made this super sweet ‘Wishes’ video which as well as being adorable, is also helping to save lives, as for every share, Pampers will donate the cost of one vaccine.
Sharing is literally caring!
So what would your wish be?
I’d love to hear in the comments below or you can share it on Twitter using the hashtag #PampersUNICEF
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