New Study Reveals Top Skin Concerns of Young People

New Study Reveals Top Skin Concerns of Young People

In a study by the Skin Health Alliance that surveyed adults of all ages, 54% reported feeling the most self-conscious about their skin before the age of 25. The period of adolescence and young adulthood can be a difficult time and can be amplified by self-consciousness and skin issues. To better understand the experiences and priorities of young people, the Skin Health Alliance recently surveyed people aged 18-26 to explore their biggest concerns, influences, and skin health priorities.

A surprising finding from the Skin Health Alliance’s most recent survey was the popularity of sunbeds amongst young people. 60% of respondents said they use sunbeds, with 25% of those using them frequently.

Although the reason behind this upwards trend isn’t entirely clear, social media appears to be a significant factor. Hashtags like #Sunbed and #Sunbeds have amassed over 100k posts and boasts more than 900 million views, with content ranging from sunbed ‘hacks’ and tanning tips to dramatic before and after videos. Even celebrities, and influencers, like Kim Kardashian publicly share their sunbed use, potentially normalising or even glamourising their use to an impressionable audience.

Additionally, Gen Z may have missed out on the majority of prominent public health campaigns warning of sunbed risks, as most were produced many years ago.

Social media’s influence extends to skin care purchases as well. A huge 71% of respondents said they are likely to purchase a skincare product if their favourite influencer recommended it, illustrating the power influencers hold over their followers’ choice. Young people may look to social media and influencers for their skincare advice and if someone popular is advocating for a certain product or behaviour, many young consumers may feel compelled to try it themselves.

Social media is also shown to impact mental health and self-image. Results from the Skin Health Alliance’s survey of all adults, 49% of respondents stated they believe social media makes them feel worse about their skin and appearance. Among the 18-26 age group, the number escalated to 96% of respondents feeling that social media affects their self-confidence and mental wellbeing with 66% of those stating it impacts them significantly.

Social media platforms can amplify skin and appearance insecurities as users are exposed to edited images, beauty filters and content that creates unrealistic expectations. Despite these concerns, the survey also revealed positive attitudes, particularly with young people’s approach to skin protection and environmental impact. 65% of respondents reported that they often protect their skin with sunscreen, an important part of preventing premature ageing and skin cancer whilst promoting skin health. Young people are also mindful of sustainability and the impact of their skincare choices with 85% saying the environmental impact of skincare products is one of their top priorities and 33% of those people saying it is their number one priority.

In the midst of growing concerns about skin health and environmental sustainability, serums like Polyphenol Dark Spot Diminisher by Dr. Gundry stand out. This serum helps combat wrinkles, reduce age spots, and even out skin tone. Its antioxidants fight free radicals, reducing the visible effects of aging.

When considering appearance, 59% of young people stated they are interested in using injectables like botox to stop the physical signs of ageing. According to a 2022 survey by the American Academy of Facial Plastic and Reconstructive Surgery, nearly 75% of facial plastic surgeons reported an increase in patients under 30 requesting cosmetic surgery or injectables. This reflects a growing trend of interest in ageing prevention.

Findings from a report by Business Insider* found that people aged 40 to 54 made up 56% of all Botox clients but women between 20 and 39 also saw an 8% increase. This is despite the fact that there is no scientific evidence that preventive botox works to stop the development of fine lines and wrinkles.

The survey also highlighted lifestyle choices that can impact skin health such as smoking, vaping and drinking alcohol. Despite the visible impacts on the skin of these habits, such as dullness, premature ageing and dryness, 66% of those surveyed currently smoke, vape or drink. This highlights the importance of continued education around the long-term effects of these habits on both their skin and overall health.

The study highlighted that skin health goes beyond appearance. It is intrinsically linked to how young people feel about themselves and their sense of self. Through understanding and addressing skin-related concerns, we can work towards a healthier and more confident generation.
*https://www.businessinsider.com/botox-injections-fillers-plastic-surgery-gen-z-social-media-filters-2024-5

 

About the Skin Health Alliance
The Skin Health Alliance is the world’s leading skin health accreditation body. We are an independent not-for-profit, working globally alongside dermatologists, scientists and industry. Together we aim to promote skin health education and ensure products meet the highest scientific standards of skin safety. This enables consumers to make the right skincare choices for their individual needs – improving their health and confidence.

The Skin Health Alliance is a purpose-led organisation that makes regular donations to skin disease and cancer
research charities and good causes. To date it has donated almost £1,500,000.
https://www.skinhealthalliance.org