dad's shoes

#InDadsShoes Charity Campaign with Inkly Cards

With Father’s Day not far off, on Sunday June 21st, I’m starting to plan how I’ll be spoiling the 2 main (grown) men in my life : my husband of 10 years, Peter, and of course the one and only Papa G.

My Dad, George is an award winning restaurateur so is always happy with anything gourmet food related (I know Fortnum and Mason makes him happy for one) but my husband’s much more of a ‘tough crowd’ so I’ll be browsing on his amazon wish list when it comes to his present and no doubt camera ­related.

More than the presents though is the sentiment and I’m grateful that behind this woman are 2 great men, supporting and loving me, and what I do. They, along with my Mum, of course are my rocks.

It’s wonderful there’s a day dedicated to dads and celebrating all they are and do, so my two young sons, Oliver and Alexander and I, can show our appreciation and make a great old fuss of the big guys.

Like Mother’s Day and the big V­day, people often accuse Father’s Day of being just another commercial holiday, but I have to be honest, I really don’t agree with that.

Where’s the equality in that?

Fathers are a vital and equal part of the family unit and deserve championing.

And there are so many ways that you, and I, can make Father’s Day meaningful.

This is why I love the new charity competition by the handwritten greetings card app, I nkly which encourages parents to share a photo on social media of their child quite literally ‘in dad’s shoes’ in order to win a family day out of your choice worth £200.

inkly logo

The purpose of the campaign is to highlight the everlasting love between a dad and his kids this Father’s Day­ my own personal favourite is when Oliver, 5 looks into his Daddy’s eyes and says, ‘You’re my best friend, Daddy’.

No father can ask for more than that, can they?!

Most importantly, proceeds from each and every fully priced Father’s Day card purchased on the Inkly app will be donated to Grief Encounter, a crucial charity that provides support to bereaved children.

It’s a devastating fact that around 23,600 children will lose a parent this year, but thanks to Grief Encounter they’ll always have access to quality support to help them during difficult times.

For this year’s Father’s Day cards, I’ll be uploading these fabulous photos of Oliver, 5 and Alexander, 2 wearing their Dad’s Converse trainers, which I created through the new ‘Moments’ feature in the Inkly app.

Honest Mum Photo 1

inkly in dad's shoes inkly in dad's shoes

We also made this sweet film below you have to see, it’s one of my most favourite family films we’ve ever shot!

…Inkly is so utterly cool and unique, as along with personalising your cards with your own photos, you can write your message using a regular piece of paper and and a pen then once you’ve taken a photo of it, you can use the Inkly Cards app which removes the paper and leaves your message inside the card.

You can even handwrite your envelope and send globally but the cards are printed locally.

An environmentally friendly, easy to use, value for money, personal, quirky and cool card service like no other. We love them.

Now back to the competition. How adorable do the boys look? I can’t even!

There’s something so sweet about little kids in big shoes. My clown-­like boys here really make me smile.

My only problem now is choosing which picture to use on the front of the card! Now it’s your turn to get snap happy.

To take part in the competition simply take a photo of your kid wearing their dad’s shoes (anything goes from wellies to slippers to brogues and beyond ­ the more creative the better!) and then upload to social media using the Inkly App’s free ‘Moments’ feature.

It’s completely free to download on both iOS and Android, and you can find out more on

I nkly’s Facebook page.

Participants will be entered into a competition to win a family day out of their choice, up to the value of £200.00 and the winner will be picked at random.

The competition will end on 22/06/15.

UK only.

Good luck!

inkly logogrief encounter logo

Promoted on Prize finder, BritMums and Loquax.

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